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Greyscale / noun / a range of grey shades from white to black, as used in a monochrome display

Black and white evokes a sense of classic-ness, the feeling of never going out of style. This is the feeling that Greyscale embodies – but designed for the woman of today, who lives in in the grey area. For the woman who loves to get dressed, but relies on practicality. She needs more out of her pieces, especially on her big day. We are re-imagining the bridal category and "the wedding dress", by offering bridal looks that don’t go in a box under your bed after your wedding – they go back into your closet and you'll reach for them time and time again.